top of page

"CAPITAL"

Learn The ABCs Of Buying Company Equipment

By: Stuart Wm. Marsh

President, Genesee Capital, Inc.

October 27, 1995

  Your business needs a piece of equipment. Which is the best way to acquire it?
 
  A) Pay cash
  B) Steal it
  C) Borrow
  D) Lease
 
  Option A, paying cash, has obvious appeal. You don't have to go through the process of making a financing request from a bank or leasing company, and, more importantly, you won't have to pay all that nasty interest. Paying cash for the equipment isn't nearly as costly as borrowing or leasing. (It is, however, more expensive than stealing.)
 
  But the astute businessperson realizes that paying cash actually can be more expensive than borrowing or leasing.
 
  How can paying interest on borrowed money be cheaper than using your own money? Relax, gentle reader. The cool, calm and collected columnist of capital will explain. It will become perfectly clear to you.
 
  If your company has sufficient cash on hand to pay for the needed equipment, and your company won't need that cash during the economic life of the equipment, then the cash used to acquire the equipment can be deemed part of your company's equity. And, as faithful readers of this column know from mind-numbing repetition, equity is not free and is more expensive than debt because it is riskier than debt.
 
  To illustrate this, look at Anheuser-Busch Cos. Inc., which is one of the most successful and profitable companies in the world. This company, which makes barrels of money by fulfilling the often-expressed desire that "I need a beer,'' computes its cost of debt capital at 5.2 percent and its cost of equity capital at 14.3 percent.
 
  Assume that the risk your company presents to your shareholders is slightly higher than the risk offered by Anheuser-Busch. Your shareholders want to earn 15 percent per year on their investment, and your firm can borrow money from a financial institution at 10 percent per year. That is, your company must generate at least a 15 percent after-tax return on equity each year, and your company's cost of debt is 10 percent.
 
  In order to simplify the analysis, let's further assume that your company's incremental cost of equity also is 15 percent and the incremental cost of debt also is 10 percent.
 
  Because dividends are paid out to shareholders with after-tax dollars (and earnings retained also are in after-tax dollars), the after-tax cost of your company's equity is 15 percent. However, since interest payments are tax-deductible, the after-tax cost of your debt is not 10 percent. Assuming your company is in the 25 percent marginal tax bracket, every dollar in interest reduces your taxes by 25 cents. So, the after-tax cost of debt is actually 7.5 percent (which is one minus the marginal tax rate, times the interest rate).
 
  So now you're faced with the decision of whether to fund the needed equipment with equity that will cost you 15 percent per year, or fund it with debt that will cost you 7.5 percent per year.
 
  Let's not waste any valuable time consulting a rocket scientist on this one. Using the assumptions noted above, it seems pretty clear that paying cash for the equipment is not the financially prudent move.
 
  Option B - stealing it - seems absolutely ludicrous, and, therefore, this columnist must be joking. Well, that's only partially true, because I'm half joking.

 

  Think about the number of times your company, or another firm you know, has agreed to sell something to a customer. The seller and buyer agree on all the specifications, and terms and conditions of the sale. The goods are delivered by the seller, the goods are satisfactory to the buyer, and payment becomes due on the stipulated date.

 

 

 

  Payment isn't made. Phone calls to the buyer are not returned. A cat-and-mouse game begins. With the invoice getting old, the buyer finally calls. But instead of discussing payment, the buyer wants to (get this) discuss price!
 
  Now you're in shock. You've upheld your end of the bargain by delivering the specified goods in satisfactory condition on time. This slimeball (a technical term used to describe a person with few or no ethical standards) figures he's got some leverage now that he's got your goods and you don't have his money.
 
  The seller may reluctantly and angrily agree to some price concession, and vow never to do business with that thief ever again. A better tactic is to not make a price concession, demand payment in full and do a full-court press (heck, do a Supreme Court press). Then, never do business with that thief again.
 
  The major drawback to Option B is that you can do it only for so long. Once your reputation precedes you, you run out of companies from which to steal.
 
  Option C, borrowing the money, usually from a bank, is pretty straightforward. Depending upon the equipment needed, and the creditworthiness of your firm, banks typically are willing to lend between 60 percent and 90 percent of the purchase price of the equipment.
 
  Banks prefer not to lend 100 percent of the cost of the equipment because they would like to see the borrower make some sort of commitment and provide some equity. This is in keeping with banks' general posture that they should provide a portion of a company's capital - not all of it.
 
  Banks typically want the loan repaid over a period one to three years less than the economic life of the equipment. So, if the equipment you want has a useful life of five years, the bank would like to make the loan for three or four years. Assets with seven-year lives are financed with five-year loans, and so on. This is done to reduce the risk to the bank in the future event the borrower experiences financial difficulty and/or the financed assets become obsolete.
 
  If the bank is forced to foreclose on its collateral and liquidate the equipment, the accelerated amortization of the loan relative to the depreciation of the equipment should (so the theory goes) enable the bank to recover enough money from the liquidation of the equipment to repay the loan balance in full.
 
  Interest rates on these equipment term loans either "float'' at one, two or three percentage points above the prime commercial lending rate, or are "fixed'' at several percentage points above a Treasury bond of comparable maturity.
 
  These equipment term loans typically are cross-collateralized by all of the borrower's other business assets, and usually are personally guaranteed by the owner(s) of the company.

 

  Further, the bank may require a comprehensive loan agreement, which compels the borrower to do certain things - and also prohibits the borrower from doing other things.
 
  Now let's turn to Option D, leasing.
 
  Wait a minute. Why should we even consider leasing? If your company can borrow money from a bank to fund the equipment, why in the world would you want to lease the equipment?
 
  In the tradition of the great cliff-hanging serials, this burning question will be answered in my column next week.

bottom of page